1 |
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An Exploratory Study of Choice Rules Favored for High-Stakes Decisions
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Kahn, B. E.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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1995
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2 |
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Goal Change, Information Acquisition, and Transfer
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Huffman, C.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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1996
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3 |
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Goal-Attribute Compatibility in Consumer Choice
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Chernev, A.
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Lawrence Erlbaum Associates, Inc.
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2004
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4 |
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Fishing For Feelings? Hooking Viewers Helps!
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Edson Escalas, J.; Chapman Moore, M.; Edell Britton, J.
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Lawrence Erlbaum Associates, Inc.
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2004
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5 |
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Stimulus-Organism-Response Reconsidered: An Evolutionary Step in Modeling (Consumer) Behavior
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Jacoby, J.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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2002
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6 |
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Materialism As Social Cognition: People, Possessions, and Perception
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Hunt, J. M.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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1996
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7 |
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Effect of Manufacturer Reputation, Retailer Reputation, and Product Warranty on Consumer Judgments of Product Quality: A Cue Diagnosticity Framework
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Purohit, D.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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2001
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8 |
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Consumer Reactions to a Provider's Position on Social Issues: The Effect of Varying Frames of Reference
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Sen, S.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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1996
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9 |
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The Diagnosticity of Advertising Generated Brand Attitudes in Brand Choice Contexts
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Baker, W. E.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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2001
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10 |
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Promoting a Brand's Emotion Benefits: The Influence of Emotion Categorization Processes on Consumer Evaluations
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Ruth, J. A.
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LAWRENCE ERLBAUM ASSOCIATES, INC.
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2001
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